Telegram Announces Monetization Plans As It Approaches 500 Million Active Users

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Lately, on Wednesday, the founder of Telegram, Pavel Durov said that; Telegram is planning on monetizing the services starting 2021. The sudden dialectical is due to Telegram’s leading the 500 million active users mark. So, through plans of monetization, the firm can keep up the service of this scale operational. Analogous to Whataspp, Telegram is a seven-year-old cross-platform cloud-based instant messaging, video calling, and VoIP service app. Initially, Telegram was launched for iOS in 2013 in Russia and is currently based in Dubai.

It was remarked that there was a drastic number of users on the Telegram platform during this pandemic period.

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Telegram
Source: gadgetpage.in

What is the new update on Telegram?

In addition, to keep an account of business, Telegram plans to generate revenue starting from 2021. Regarding the anomalous development, Durov said that ” A project of our size needs at least a few hundred million dollars per year to keep going.”

  • He also continued by saying that it would be a two-fold plan. The first plan will be the introduction of premium features for business or power users. The purpose of these features is to satisfy the requirements of the more troublesome userbase.
  • Whereas, already existed features will be free of cost.
  • On the other hand, it includes the screening of ads in the public channels. Such as public group chats run by a solo, will get frequent ads. And these ads will be from Telegram’s ad network.
  • Moreover, these ads will be combined within the app and have a better interface instead of pretending as posts. 
  • Meanwhile, individual and private group chats will be free from ads, as of now.
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Telegram
Telegram new updates in 2021.

What is the reason behind this monetization idea?

The founder of Telegram, Durov ascribed his idea through a post. His primary word is Telegram remaining as an independent company. Whereas, this idea is to keep the company afloat and also forestall the money-making sale. He used WhatsApp for instance, stating that a platform can go immoral if owners prioritize profits over user privacy.

What are the new features on Telegram?

Along with the monetization plan, Telegram brought a quite number of fresh updates.

  • Addition of voice chats to groups, in the background, when you are out of the app too.
  • For android users, a floating widget of active voice chat will appear on the screen. Plus, users can reduce it to a chat bubble.
  • The feature will be for Telegram Desktop users on Windows and macOS.
  • These features will enhance the speed of loading stickers.
  • Improvements in moving Telegram files from internal storage to external; boosts SD card storage on Android.
  • New app animation, animated emojis for Android users on Telegram
  • For Apple users, Siri can read your telegram messages now.
  • Ability to edit pictures after sending, on Android.
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